Rags N Ranchwear, founded in 2021 by Naomi Dolton, specializes in handcrafted wild rags and accessories that embody the spirit of the American West. Naomi’s journey began during her sophomore year of college, where she honed her sewing skills by creating and selling scrunchies. In January 2021, she invested in a new surging machine and partnered with a fabric wholesaler to source materials directly. Operating from her college apartment, Naomi dedicated countless hours to crafting wild rags, often enlisting the help of a local sewing shop to manage growing demand. By September 2021, she officially registered Rags N Ranchwear with the Minnesota Secretary of State, marking the company’s formal establishment.
Since its inception, Rags N Ranchwear has expanded its presence by participating in various equestrian and livestock expos across the Midwest, with the Minnesota Horse Expo being a standout event. The company offers a diverse range of products, including wild rags, mini rags, solid wild rags, jewelry, cowhides, hay nets, Rancherr boots, apparel, winter cowls, and accessories. Each item is designed to reflect the rugged elegance of ranch life, catering to both practical needs and aesthetic preferences. Rags N Ranchwear prides itself on supporting small U.S. businesses, ensuring that all wild rags are printed and sewn domestically.
