From Happy Hour Dreams to Boutique Reality
Every business has its story—and Triangle T Boutique starts with a cocktail napkin. During a fun happy hour with a close friend, we scribbled down a list of dreams and goals. On my list was something I’d always held close to my heart: opening my very own boutique. For a while, that dream remained dormant, tucked away behind the demands of corporate life. But in 2015, everything changed with the birth of my daughter. Her arrival inspired a turning point. I realized I needed more—more flexibility, more passion, and more purpose in my life. That’s when I decided to turn my dream into reality.
In November 2016, after months of planning, researching, and vision-boarding, Triangle T Boutique officially came to life. Based in the small town of Marsing, Idaho—population 1,400—we proudly carry the heart and soul of the West in everything we do. Our boutique’s name pays homage to my husband’s family brand, the Triangle T, which fittingly resembles a martini glass—a perfect nod to how this all started.
Rooted in Western Life and Family Values
Triangle T Boutique isn’t just a clothing store—it’s a lifestyle. My husband and I farm and ranch together in the rugged beauty of southwest Idaho, while also running the boutique and raising our children. Our life revolves around “cows, crops, clothes, and kids,” and that’s exactly the kind of authentic, hard-working energy that fuels our business.
We specialize in western fashion and rodeo-inspired styles, curating collections that range from bold statement pieces to casual everyday essentials. Whether you’re headed to a rodeo, a girls’ night out, or just want to elevate your daily wardrobe, we offer wild, fierce, and empowering fashion that helps you brand your style with confidence.
Fearlessly Brand Your Style
At Triangle T Boutique, we believe fashion is more than just what you wear—it’s how you tell your story. We are proud to serve women who are unafraid to stand out, speak up, and live boldly. Our pieces are carefully selected to reflect the spirit of the modern western woman: adventurous, strong, and unapologetically stylish.
From our humble beginnings to our vibrant present, we remain committed to personal service, high-quality fashion, and keeping our roots at the center of everything we do. Triangle T Boutique isn’t just a brand—it’s our favorite story.
